Dar-Es-Salaam Farms

METOS® BY PESSL
INSTRUMENTS

From real-time weather insights to crop health tracking, Dar-es-Salaam Farms brings innovation to every field.

Your Field Monitoring Is About To take Off With

Pessl Instruments is a world leader in creating, monitoring and integrating intelligent IoT solutions for agribusiness under the METOS® by Pessl Instruments (METOS®) brand.

Dar-Es-Salaam Farms is the metos solution provider for the Pakistan market.

METOS® Ag-Tech solutions are providing insights like never before to agricultural, horticultural and viticultural production globally. We go beyond weather data and forecasting; our solutions provide complete and targeted insights to give you the confidence to action better decisions in your field or orchard.

Our Solutions

Mustapha Yousaf is the founding Director of Dar-Es-Salaam Farms (Private) Limited. DS Farms is an authorised representative of Pessl Instruments GmBH, an Austrian firm engaged in the applications of IOT in agriculture, data-analytics, precision farming, including demand-driven irrigation systems, digital plant protection, and Artificial-Intelligence based disease models.

Mr. Yousaf's work on agriculture innovations, particularly climate-smart technologies and sustainable agriculture, has been covered by the Food and Agriculture Organization (FAO), The Consortium of International Agricultural Research Centers (CGIAR), The Federal Association of Consumers, Germany (Verbraucher Initiative e.V.), and Nestlé Pakistan Limited, amongst others.

He has received trainings in innovations in Agriculture from The Netherlands, Japan, Australia, and Taiwan. In addition, he has attended several leading international agriculture trade fairs including Agritechnica and FruitLogistica (Germany), EIMA, Agrilevante and Macfrut (Italy), Gulf Food (UAE), and SIAL (France).

Mr. Yousaf is a graduate of McGill University, Canada and Aitchison College, Lahore. He also holds an Executive Certificate in Agribusiness Management from the Lahore University of Management Sciences. Prior to starting his agriculture venture, he worked with ABN Amro Bank and The Royal Bank of Scotland Group in their International Wealth Management Division at Dubai, UAE from 2005-2012.

Zehrah A. Asghar holds an MBA in Marketing and brings over 8.5 years of experience in administrative and HR management. Throughout her career, she has focused on building and leading high-performance teams, aligning talent with organizational goals, and driving efficiencies that support long-term growth.

Ms. Asghar's experience has equipped her with a strong foundation in both strategic planning and hands-on operations, allowing her to contribute effectively to team development and organizational success.
Ms. Asghar is a graduate of Lahore School of Economics and Kinnaird College Lahore. In addition, she holds an executive certificate in Building High Performance Teams from the Lahore University of Management Sciences.

Moeed Yousaf serves as a Director at Dar Es Salaam Farms Private Limited, a company specializing in advanced agricultural solutions in Pakistan.

Mr. Yousaf is also the Founder and Chief Executive Officer of MUSE, a luxury fashion retail brand known for its sophisticated prêt-à-porter collections focusing on womenswear.

With a family background in the footwear and textile industries, Moeed began his career at the investment bank Morgan Stanley in New York, working in their mergers and acquisitions practice.

After completing his MBA at INSEAD in France, he pursued his passion for fashion and art by establishing the fashion retail company.

His diverse experience in finance, retail, and fashion brings a unique perspective to Dar Es Salaam Farms, contributing to the company’s innovative approach in the agricultural sector.

What kind of data can be obtained with METOS® weather station?

METOS® Weather and crop monitoring solutions allow you to personalize your decision making with your own farm data rather than general regional data.

Based on this information, it is possible to define how your production will be affected by the growing conditions, giving you the confidence to make more informed decisions.

The use of real-time data is vital for the decision-making process, particularly for soil management, seeding, fertilization, irrigation, pest and disease control, harvesting and more.

METOS® also arms you with Located Forecast – a service offered by METOS® in an exclusive way for every Weather Station user.

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Weather Stations & Field Monitoring

Elevate your farming with METOS® weather stations – the ultimate solution for real-time weather monitoring and modeling. From basic rain and temperature tracking to comprehensive weather stations, METOS® has you covered.

Picture this: METOS® weather stations tirelessly oversee your fields, monitoring both above and below ground conditions. With the capacity to handle over 400 sensor combinations, they go beyond mere weather data.

METOS® collects crucial information like soil moisture and temperature, crop canopy measurements, and even offers weather forecasting and disease modeling!

Your fields deserve the best